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Lucas Yu

creative director | art director

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Castello Water

The SocialVerse

Castello is unexpected.
That’s why it’s social universe couldn’t be different.

We created a full editorial plan, with unexpected photography, motion graphics and influencers, that helped Castello’s brand new social platforms to follow our “led by design” strategy.

 

Leo Burnett LX

AD: Gil Santos, Catarina Côrte-Real
CW: Freddie Brando, Hernâni Correia
CD: Lucas Yu
ECD: Steve Colmar
IMG: Snowberry | Carlos Teixeira